As Founders of the Wellness® Pet Food Company, the Scott Family proudly introduce RAWZ® Natural Pet Food.
Our family journey in pet food began with Jim Scott Sr. and his purchase of Old Mother Hubbard® (part of the WellPet brand family) in 1961. Now, with our son Jim III, we have founded RAWZ® Natural Pet Food. Our first goal is to offer your pet nutritionally exceptional recipes that provide the highest meat content possible, utilizing natural alternatives to highly-processed ingredients. Our second goal is to give back. Our sons both acquired life-altering injuries. As they were recovering, we experienced the spiritual impact a pet can have on its family. Living through that difficult time, we received tremendous comfort and support from Boomer, our family’s yellow lab. In recognition of the crucial role Boomer played as we transitioned into a new chapter of our lives together, we pledged as a family to donate 100% of the profits (after taxes and reserves) from RAWZ® to three main causes: providing service dogs, spinal cord injury and traumatic brain injury.
We will provide your pet with a variety of quality nutritional options without the use of rendered meals, rendered fats or commercial gums. RAWZ will donate 100% of our profits (after taxes and reserves) to three main causes: providing service dogs, spinal cord injury and traumatic brain injury. We care about all pets and the meaningful impact they have on our lives.
GET TO KNOW OUR FAMILY
In this Q&A, we wanted our customers to learn more about us, a third generation family operated business with a solid foundation in the pet food industry. Learn more about our history, our multi-generational experience, and our family’s strong belief in giving back to the community. We’re proud of our family and our business, and are excited to share this portion of our lives with you!
Words I live by...
Jim III: “You’re not who you were; be who you are”. This inspiring statement is from the founder of the Krempels Center, David Krempels. Since 2008, I’ve been a member of the Krempels Center, a nonprofit organization dedicated to improving the lives of people living with brain injury from trauma, tumor or stroke.
Janet: Family comes first.
Jim: To be transformational versus transactional.
Finish this sentence. On a day off I...
Jim IIl: Spend much more time than I should napping with my dog, Clooney!
Janet: Play golf with my Mom.
Jim: Bring my grand puppies down to the beach.
What was one of your greatest successes?
Jim III: My greatest success is the ongoing rebuilding of my life post TBI. It’s not my success, but the success of everyone who has helped me in my journey.
Janet and Jim: Our family.
How many current team members does RAWZ have? How many pets?
Jim: Today, the RAWZ Natural Pet Food has 7 team members; Mary Hager, Brad Bushong, Janet, Jim, Jim Scott III, Bill Wilson and Elissa Helt.
As for dogs, Janet and I have three grand puppies, Clooney, Sophie and Thatcher. Mary’s dog is Idgie. Bill’s dogs names are Tiny, Diamond, Bettsie, Tootie, Ebony, Cindy and Buddy. Elissa’s cats names are Zoey, Azriel and Bella.
Jim III: My silver lab, Clooney.
What is the best thing about this job or working in a family business?
Jim III: Knowing that our products will benefit pets while promoting the use of service dogs.
Jim: The flexibility to attend my children’s sporting events and school activities.
I realized I had emerged from my parents shadow when...
Jim III: I wouldn’t say that I’ve emerged from a shadow as much as that my parents never made me feel that I was in one.
Jim: The Wellness® (a WellPet brand) brand was created.
What was the most memorable thing that you learned from your father?
Jim III: I’ve learned a lot from my father over the years. One of the most impactful lessons he taught me is that results are never as important as the amount of effort I put into all of my endeavors.
Jim: The most memorable thing I learned from my father is if you maintain your beliefs, you will prevail.
What was your first job in the Company?
Jim III: As a kid, about 20 years ago, I helped at Old Mother Hubbard’s company store in Lowell, MA. This past March, I officially began working for the business. When I started, we were researching the premium pet food market and looking for gaps in product offerings.
Janet: My first dates with Jim consisted of attending outdoor dog shows every weekend. I also dressed up as Old Mother Hubbard® wearing a bonnet and long dress, which my Mom made, for trade shows. After we married, I did the end of the month reports on how many pounds of dog food, and how many dollars were sold.
Jim: I worked at the plant assisting the baker at 6 years old at Old Mother Hubbard®.
What is the RAWZ Fund?
The Scott Family started the Rawz Fund to support three main causes: providing service dogs, spinal cord injury, and traumatic brain injury. The RAWZ Fund’s mission and personal commitment to these causes is based on our family experience. After both of our sons, Andy and Jimmy, suffered injuries due to accidents, we continually witnessed the deep spiritual connection between our sons and our yellow Lab named Boomer.
What is the RAWZ Fund's distribution of profits to the three main causes?
The RAWZ Fund donates 100% of our profits to three main causes: providing service dogs, spinal cord injury, and traumatic brain injury. We donate 10% of our overall profits specifically to providing NEADS Service Dogs and the remaining profits to those living with spinal cord injury and traumatic brain injury.
Why did you choose NEADS?
Jim III: After learning of our hope to promote the use of service dogs, my brother in law, Pat referenced having heard the NEADS CEO, Gerry DeRoche, speak about the organization. Pat remembered NEADS doing tremendous work and recommended we explore them further. After some research, touring the facility in Princeton, MA, and meeting with Gerry, the entire family was excited about the possibility of a partnership with them.
What prompted you to donate 10% of proceeds to NEADS?
Jim III: After experiencing the powerful impact that Boomer (our family’s yellow lab) had on our entire family following both Andy and my accidents, we want others to have the same opportunity.
Janet: The spiritualty and great need of the cause.
What made you want to create this new line of pet food?
Janet and Jim: We have two main goals – support our pledge to provide service dogs as well as donate to Traumatic Brain Injuries and Spinal Cord causes.
Jim: We believe a RAW diet, when fed safely, is the best for most animals. However, we recognize how doing so can be extremely difficult, time consuming, and costly. RAWZ provides the health benefits of a RAW diet in a convenient, shelf stable dry food.
How did this business get started? Tell us about the history of the company.
Jim: The genesis of the idea was twofold, the first being the family’s interest in providing more service dogs for the disabled. Secondly, this new dog food would provide the next best thing to feeding raw.
But the family business started long before the creation of RAWZ. Our experience dates back almost 60 years, with the inception of Old Mother Hubbard, oven-baked dog biscuits. Although the dog biscuit company known as Old Mother Hubbard began in 1926, the company’s roots extend back even further to a bakery called A. Hubbard and Sons bakery in Gloucester, Massachusetts, makers of hard tack sea biscuits. One day a local sailor threw a biscuit to his dog that happily gobbled it up. The rest, as they say, is history. Upon its official establishment in 1926, Old Mother Hubbard began baking dog biscuits for distribution throughout the Northeast.
In 1961, the company was purchased by my father, Jim Scott, Sr., a professional in animal nutrition with a commitment to developing highly nutritious products for animals. As the company began to grow, my father moved its headquarters from the original Gloucester location to new facilities in Lowell, Massachusetts.