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Ingredient question?

At RAWZ, we’re extremely proud of our recipes. We spent nearly two years developing diets centered on real, minimally processed, protein rich ingredients providing the next best thing to feeding raw! By listing the first six and seven ingredients of each formula on the front of our bags, RAWZ proudly puts the primary ingredients of our food front and center. In a few chats I’ve had with customers a couple of questions keep coming up: Why list two types of dehydrated chicken and what’s the nutritional difference between the two? At first glance it almost seems like semantics to list each ingredient distinctly; however, there is an important nutritional reason that we use each form of dehydrated chicken. To get the optimum levels of calcium and phosphorous to provide pets with a nutritionally complete and balanced diet, we blend two forms of dehydrated chicken, one containing and one excluding bones. Both types come from USDA and FSIS inspected chickens that are edible for humans.

Download our guide, How to Read & Decode a Pet Food Label, to learn what all the pet food industry jargon really means. >

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Jim Scott
Co-Founder
A third-generation RAWZ family member, Jim spreads the word of optimal pet nutrition through in-store product demos and regular articles for the RAWZ blog. After sustaining a traumatic brain injury in 2006, Jim began participating in the writing program at the Krempels Center in Portsmouth, NH. Writing was a way to process and heal from his injury — but Jim realized he could also use this skill to spread awareness of the RAWZ brand and mission. Jim covers a range of pet health issues for the company blog, as well as more personal stories that connect to the causes RAWZ supports. His favorite thing to write about? People’s strong bonds with their pets.
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