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Why "The first six or seven" is important?

Right on the front of our bags it lists the "First Six/Seven Ingredients". A logical question to ask is what's the big deal about the "First Six or Seven Ingredients"? I'll attempt to shed some light on this here.

The way labeling laws work for pet food are that the ingredients must be listed in the order that they appear based on their pre-cooking weight. So to be listed among the first any given number means that whatever ingredient being talked about is a major component of the food's formula. We're incredibly proud of our formulas; so proud that we list the first six or seven ingredients right on the front of our bags!

Download our guide, How to Read & Decode a Pet Food Label, to learn what all the pet food industry jargon really means. >

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Written by:
Jim Scott
A third-generation RAWZ family member, Jim spreads the word of optimal pet nutrition through in-store product demos and regular articles for the RAWZ blog. After sustaining a traumatic brain injury in 2006, Jim began participating in the writing program at the Krempels Center in Portsmouth, NH. Writing was a way to process and heal from his injury — but Jim realized he could also use this skill to spread awareness of the RAWZ brand and mission. Jim covers a range of pet health issues for the company blog, as well as more personal stories that connect to the causes RAWZ supports. His favorite thing to write about? People’s strong bonds with their pets.
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